URGENT UPDATE: Day Out Snacks has just announced its significant expansion into 75 new stores across the U.S., launching its popular plant-based protein balls in key markets. This rollout includes 28 Dierbergs Markets in Missouri and Illinois as well as 47 Costco locations in the San Francisco Bay Area throughout January 2026.
The new protein snacks—crafted from wholesome ingredients and free from gluten, GMOs, and dairy—are designed for health-conscious consumers. Founder and CEO Becky Dheri expressed enthusiasm, stating, “These placements establish Day Out’s presence in two key markets with highly respected partners.” The expansion marks a strategic move to solidify the brand’s foothold in the Midwest and to cater to families on the West Coast.
Day Out Snacks, known for its dessert-inspired flavors like Brownie Batter and Cinnamon Bun, will offer its products in single-serve packs priced at $3.49 in Dierbergs. Meanwhile, Costco will feature a 20-ounce variety pack for $16.49, containing multiple flavors to appeal to a wider audience.
The company’s rapid growth follows a successful 2025 launch in the Northeast, where it gained traction in numerous Costco and Shoprite locations. Dheri highlighted the increasing demand for authentic, better-for-you snack brands, saying, “Grocers are actively seeking authentic, better-for-you snack brands that deliver both clean ingredients and taste.”
In response to the expanding market, Day Out plans to invest heavily in retail execution teams. This strategy aims to engage customers directly through in-store sampling, a tactic that has been instrumental to their success. “Getting people to try our product through sampling and in-store availability is how we’ve grown our business steadily over the last several years,” Dheri explained.
Each two-ounce pack of Day Out’s protein balls delivers 12 grams of protein and four grams of fiber, making them a nutritious option for busy lifestyles. Dheri emphasizes that the brand proves one can achieve growth without sacrificing quality, stating, “We’re proof that you don’t have to compromise on quality to scale.”
As Day Out Snacks continues to expand its reach, the brand’s commitment to providing clean, delicious snacks positions it well for future growth. Customers can find more information and explore the full range of products at getdayout.com.
With this urgent expansion, Day Out Snacks is poised to become a staple in both Midwest and West Coast households, reinforcing the demand for healthier snack alternatives.
