UPDATE: Firehouse Subs is set to open a brand new location in Farmingdale, New York, at the end of January 2024. This exciting announcement comes as the sandwich chain rapidly expands, partnering with Bolla Market to place restaurants within its convenience stores.
The forthcoming Farmingdale location will boast the full Firehouse Subs menu, which includes fan favorites like the Hook & Ladder and New York Steamer. The Hook & Ladder is a delicious blend of turkey, ham, and Monterey Jack cheese, while the New York Steamer features corned beef brisket, pastrami, melted provolone, mustard, mayo, and Italian dressing.
This new opening follows the successful launch of the first Firehouse Subs on November 15, also in Long Island, New York. According to Sean O’Neill, chief development officer for Bolla Market’s parent company, Bolla Oil, there are “several more” locations in development, though specific numbers remain undisclosed. A spokesperson from Firehouse Subs added that “there are plans to open more” locations, encouraging diners to “stay tuned for more details.”
The expansion is gaining traction on social media, with fans praising Firehouse Subs as “way better than Jersey Mike’s.” This positive reception highlights the growing appeal of the brand as it integrates into Bolla Market’s convenience-focused business model.
Statistics reveal that approximately one-third of Bolla Market’s nearly 240 convenience stores in New York and New Jersey already feature major fast food franchises, including Burger King, Pizza Hut, and Tim Horton’s. This trend aligns with the broader movement where convenience retailers are increasingly investing in fast food options. Notably, RaceTrac recently made headlines with its $566 million acquisition of the sandwich chain Potbelly, while Rebel Convenience Stores is expanding its Hatch Chicken restaurant concept.
As Firehouse Subs gears up for its new chapter in Farmingdale, fans are eagerly awaiting the chance to indulge in their favorite sandwiches. The opening is set to create jobs and stimulate local business, making it a significant event for the community.
Stay updated as more details unfold regarding additional locations and offerings from Firehouse Subs. This is a developing story, and we will keep you informed on the latest news as it emerges.
